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Top 8 Types of Entrepreneurs – Which Are You? [Infographic]

Written by Stephen Moyers Published Date: Oct 25, 2022 Updated on: Jul 11, 2023
Top 8 Types of Entrepreneurs – Which Are You? [Infographic]

You may think you have an entrepreneurial spirit coursing through your veins, but not all capitalists are created equal. Depending on your dominant personality traits, the way you conduct business will vary greatly from your peers. So what kind of entrepreneur are you?

We break down the common types, as well as how you can use your personality traits to your advantage.

Here’s a list of 8 types of Entrepreneurship

  • The Builder
  • The Opportunist
  • The Specialist
  • The Innovator
  • The Fact Finder
  • The Follow Throughers
  • The Heavy Hitters
  • The Wannaprenuer

8 types of entrepreneurs infographic

1. The Builder

According to Joe Abraham, author of Entrepreneurial DNA, builders are motivated to build a scalable enterprise on a short timeline. These are the kinds of business leaders who launch multi-million dollar companies in just a few years because they have a unique perspective: they concentrate on infrastructure.

They’re laser-focused on recruiting top talent and padding the bottom line; there’s no limit to the amount of money they can make. Unfortunately, this kind of two-dimensional focus is the same reason builders can struggle to cultivate lasting relationships. These entrepreneurs may experience a high rate of employee turnover as a result of their Dr. Jekyll/Mr. Hyde disposition.

Entrepreneur Concept And Brain.

2. The Opportunist

A self-explanatory moniker, the opportunist loves the marketing and selling aspects of the business. They would be the ones to hire digital marketing agencies immediately to enhance their sales in the new, online-oriented world. Like well-trained hunting dogs, they’re destined to sniff out money-making opportunities at every corner. Opportunists measure their degree of success based on the amount of money they make, so they’re always on the lookout for the next big wave to catch to the top. Impulsiveness is their downfall – caught up in the excitement of the moment, they may not realize a flaw in their business logic until it’s too late. The very traits that make them successful can also be their downfall.

3. The Specialist

Specialists know their strong suit and tend not to stray from it. In general, they’re averse to taking risks and operate under a finely constructed set of rational rules. They examine each business decision with analytical precision and rely on the tried-and-true methods of networking to pursue new leads. They too measure success based on their amount of personal income, but they tend to become complacent as they reach their business goals. What may take a builder a few years to accomplish may take a specialist a decade, given their methodical nature.

4. The Innovator

Many of today’s 30 under 30, including Mark Zuckerberg, fall into the innovator camp. Innovators often start off simply doing something they love but then see the business opportunities as they crop up around them. They’re the happiest tinkering with their ideas, and you’ll often hear them say that “they’re not in it for the money.” They measure their success based on the effect their product or service has on humankind. They tend to eschew the “business” side of their companies, and their enterprises may suffer as a result.

5. The Fact Finder

The Kolbe Index is a type of personality test employers use to assess a prospective employee’s fit with a company, not unlike Meyer’s Briggs Personality Inventory. According to the Kolbe test, fact-finders are much like specialists in their methodical approach to decision-making. They fastidiously pore over every detail of a question before making the call. Much like you can pull a single thread to unravel an old sweater, fact-finders uncover new questions in the pursuit of a decision. This makes them unlikely to fail completely in their business enterprises, but it also makes it hard for them to thrive.

6. The Follow Throughers

If the fact-finders are abstract thinkers, then the follow-through is extremely linear when it comes to business decisions. Each step in the business building process follows a logical progression. These entrepreneurs are bound by a well-defined set of commercial moves and tend to value employees that respond in kind. These are the type of leaders who bestow positive reinforcement for continued improvement and a job well done.

Entrepreneur or Employee

7. The Heavy Hitters

Heavy hitters tend to be home-run sluggers; they want to go big or go home. They don’t care about incremental success and they don’t conduct their companies in a serialized fashion. They don’t tend to be interested in succession planning or big-picture planning; they’re focused on what they need to accomplish right now. This type of thinking can be advantageous for short-term success, but they often need a balancing factor to help them (set and) achieve long-term goals.

8. The Wannaprenuer

In a world filled with those who think they possess the entrepreneurial spirit, wannaprenuers are perhaps the most ubiquitous. These are the individuals that are always seized by the next big business idea but lack the foresight or drive to follow through. They want to be self-starters, but they can’t muster the drive to get the job done. With a little extra motivation, they could become one of the other types of entrepreneurs.

You don’t have to be constricted by one type of entrepreneurial quality; in fact, most successful business leaders are combinations of several types. Bill Gates, for example, is Specialist-Builder, according to Abraham. Being one way or the other doesn’t minimize your chances of success, but knowing your strengths and weaknesses can help you objectively build your business.

Strive to surround yourself with people who complement your strengths and minimize your weaknesses. If you’re a heavy hitter, for example, team up with a fact-finder or follow througher to increase your likelihood of building a thriving business enterprise.

Once you have your sights set on your next entrepreneurial venture, it is time for you to hire the best Website design companies. They will be able to help you communicate your brand story with the help of a site that speaks to the end user in a friendly and engaging manner. Your story will be communicated to them with the help of enterprise cms solutions that will have any and every related story to your brand. Your message will be reflected in every branding exercise you undergo by being consistent and holistic. You will be able to reach them at every point of their customer journey online with the help of creative agencies that tailor-make messages for every platform. You will be able to maintain their interest with the help of an easy-to-use site by using web development languages that are extremely user-friendly. And if all of this does not work, you will be able to adapt and update with the help of top-tier website redesign services. So what are you waiting for? Go ahead and make your big idea a commercial success!

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Stephen Moyers

Stephen Moyers

Stephen Moyers has over a decade of experience as a technology consultant and web marketing manager. Since 2010, he has specialized in various technologies, bringing a...

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4 thoughts to “Top 8 Types of Entrepreneurs – Which Are You? [Infographic]”

  • Very Different and nice diagrammatic way to represent types of entrepreneurs. Very Nice.

    • Thanks, Javier. Hope you get some value out from this article.

  • This kind of content is worth to read. Thanks for sharing this entrepreneur infographic.

  • I’ve always been the builder. I’m laser focused to achieve my goal. Nothing will get in my way. You have to live it and breathe it to make it happen. Don’t believe that anything can stop you.

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